Jaha
Taking a deep cut at the in-the-mail coupon industry.
e all know those coupon books that arrive in the mail, filled with local deals, yet restricted by the slow speed of physical delivery. Imagine instead a world of instantaneous local deals where advertisers can reach customers immediately. Whether it’s a restaurant with excess fresh inventory or a local shop needing a quick foot-traffic boost, Jaha provides the platform for immediate “Flash Deals.”
As a startup technology app, Jaha, Paraguayan Guaraní for “Let’s Go!”, needed an integrated brand identity and messaging strategy to turn this industry-changing idea into a reality. We centered the creative around the nostalgic trope of “snipping” coupons, modernizing it for a mobile-first audience. We developed a rich UI/UX design featuring discount stickers, tags, and “Snippy,” a personified scissors mascot. The resulting brand pairs traditional consumer habits with an energetic, modern aesthetic, positioning Jaha as a disruptive force in the digital couponing space.
Capability
- Brand Identity & Strategy
- Creative Direction
- Email & Social
- Graphic Design
Industry
- Consumer Goods
With two decades developing results-based creative, our team has many more case studies and project experiences than we can show here. We’d love the opportunity to show more and talk about your specific goals.